The Walker Art Center seeks a versatile and imaginative Web Content Specialist to craft engaging, accessible, and informative digital experiences. This isn't just about writing; it's about shaping how audiences interact with art and ideas online.
Core Responsibilities: Illuminating Art Through Digital Narrative
- Develop, write, and edit clear, concise, and SEO-optimized content for the Walker's website, including exhibition pages, blog posts, collection highlights, and event descriptions. Think beyond simple descriptions; bring the art to life!
- Collaborate with curators, educators, designers, and other stakeholders to ensure content aligns with institutional messaging and project goals. You'll be the bridge between creative vision and digital execution.
- Optimize content for search engines and user experience, employing best practices for readability, accessibility, and mobile responsiveness. We want our content to be found and enjoyed by everyone.
- Maintain and update existing website content, ensuring accuracy, consistency, and brand alignment. This includes reviewing and editing contributions from others.
- Assist in the development of content strategies to support institutional objectives and audience engagement. Your ideas will directly impact how we reach our audiences.
- Track and analyze website content performance, providing insights and recommendations for improvement. We believe in data-driven decision-making.
Your Artistic Profile: What You Bring to the Canvas
- A documented professional journey in web content writing, content strategy, or a closely related field. Showcase your professional evolution!
- Proven proficiency in writing clear, concise, and engaging content for diverse audiences.
- A solid understanding of SEO principles and content optimization techniques.
- Familiarity with content management systems (CMS) such as Drupal or WordPress. Knowing your way around digital platforms is key!
- Exceptional editing and proofreading skills. Grammar and style are crucial.
- An appreciation for modern and contemporary art (preferred).
- Ability to work both independently and collaboratively in a fast-paced, team-oriented environment.
Studio Culture: Why the Walker?
The Walker Art Center is more than just a museum; it's a dynamic hub for artistic exploration and community engagement. We offer:
- Comprehensive medical, dental, and vision coverage.
- Generous paid time off, including vacation, sick leave, and holidays.
- A robust retirement plan with employer matching.
- Employee discounts on museum admission, store purchases, and dining.
- Opportunities for professional development and artistic exploration.
- A collaborative and supportive work environment where creativity thrives.
Our Commitment to You
At the Walker, we are committed to fostering a diverse, equitable, and inclusive workplace. We believe that a diverse team brings a wider range of perspectives and experiences to our work, enriching our ability to serve our community and fulfill our mission.
The Walker is situated in Minneapolis, a vibrant city known for its thriving arts scene, beautiful parks, and engaged communities. Minneapolis is home to numerous cultural institutions, a diverse culinary scene, and a strong sense of civic pride. Keep abreast of industry trends by following organizations such as the Minnesota Interactive Marketing Association (MIMA).