We're seeking a dedicated copywriter to join our in-house marketing team in Orlando. Your primary responsibility will be creating engaging, persuasive copy for a variety of platforms, including website landing pages, email campaigns, brochures, and social media content. This role demands someone adept at understanding different audience segments and tailoring messaging accordingly.
Core Tasks
- Develop and execute innovative content strategies aligned with our marketing objectives.
- Craft compelling narratives across all touchpoints, amplifying our brand's story.
- Write, proofread, and edit captivating copy for diverse channels.
- Collaborate closely with designers and marketing managers to develop holistic campaigns.
- Measure and report the performance of content initiatives, fine-tuning based on results.
- Uphold our brand guidelines and tone of voice consistently.
- Maintain up-to-date knowledge of SEO best practices and keyword research techniques.
Artistic Attributes
- A portfolio brimming with striking copy samples.
- A genuine love for the written word and a keen eye for detail.
- Exceptional written and verbal communication prowess.
- Ability to work both independently and collaboratively within a dynamic team atmosphere.
- Strong time management aptitude, adept at meeting deadlines.
- Proficiency in researching diverse subject matter and converting information into creative narratives.
- Familiarity with Google Analytics, SEO tools, and content management platforms.
Academic Background
Bachelor’s degree in marketing, advertising, journalism, or a related field is preferable. Certifications in content marketing or copywriting are a plus.
Professional Evolution
At least two years of industry background crafting marketing or advertising copy. Showcase of work, including diverse sample types demonstrating your narrative skill and conversion-focused strategy. Ability to adopt brand tone and develop messaging guidelines across diverse topics is highly important.
Creative Compensation
- A vibrant, inspired workplace within a growing company.
- The ability to shape content and watch it come to fruition in real time.
- Team environment that cultivates creativity, collaboration and continued education
- Competitive base pay, enhanced by generous bonuses for performance
- A modern benefits package, encompassing healthcare, dental and vision coverage options, ample PTO, 401k Match, and profit sharing. Additional perks include, flexible working hours, work from home options, standing desks and wellness subscriptions.
- Professional development benefits via marketing certifications, seminars and access to marketing webinars.
If you're ready to put your exceptional talents to work crafting words that get results, we invite you to apply for this position. Your creative flair could be just what we need to drive growth!