Our expanding marketing division needs a detail-oriented and creatively driven email marketing specialist and business writer for a hybrid role in North Las Vegas. If you are energized by crafting high-impact messaging campaigns and possess a strong command of the English language, this opportunity is tailor-made for you. This isn't just about churning out copy; it's about understanding the psychology of engagement, crafting compelling narratives, and building lasting relationships with our audience through personalized communication.
Your Daily Objectives
- Compose clear, concise, and persuasive copy for email campaigns, website content, marketing materials, and internal documents.
- Develop email marketing strategies, including segmentation, A/B testing, and performance tracking.
- Proofread and edit all written content to ensure accuracy, clarity, and brand consistency.
- Collaborate with the design and marketing teams to create cohesive campaigns.
- Analyze data and trends to optimize email campaigns for increased engagement and conversions.
- Maintain and update email lists and marketing databases.
- Research industry trends and best practices to improve content quality and strategy.
- Assist in developing style guidelines to enforce brand voice.
- Organize a library of evergreen content assets.
- Assist with generating lead-generation landing page copy.
What Makes You a Good Fit?
- Demonstrated abilities in both email marketing and business writing.
- Working familiarity with email marketing platforms (e.g., Mailchimp, ActiveCampaign). Practical knowledge of marketing automation preferred.
- A keen eye for detail and impeccable proofreading skills.
- A passion for understanding our company, audience, and products.
- Ability to write concisely and persuasively while adopting distinct tones-of-voice.
- Mastery of AP style guidelines and other grammar-related tools.
- Excellent time-management abilities.
- Background working with analytics software (e.g., Google Analytics).
Scholarly Preparation A bachelor's level intellectual foundation, particularly in the fields of Marketing, English, Communications, or a related field is preferred. Coursework that sharpens intellectual capabilities will enhance your effectiveness in this dynamic position. The more rigorous your scholarly background, the better equipped you will be.
Compensations We want our collaborators to feel supported throughout their engagement at our organization. As such, we are proud to provide access to many traditional benefits and others which provide comprehensive aid as our staff advance in their individual professional journeys. Examples of benefits we provide include but are not limited to:
- Competitive Salary
- Health, Dental, and Vision Insurance
- Paid Time Off
- Flexible hybrid work arrangements
- Ongoing training and professional development opportunities