Our editorial division needs a skilled blogger to generate insightful and engaging content about the local Fort Worth business scene, real estate trends, and cultural events. This isn't just about churning out articles; it's about becoming a recognized voice in the community, driving traffic to our site, and building brand awareness.
Your Role:
- Conceive, research, and write blog posts that are relevant, informative, and entertaining for our target audience (Fort Worth residents and potential newcomers).
- Conduct interviews with local business owners, community leaders, and influencers to add depth and credibility to your writing.
- Optimize all content for search engines, ensuring high rankings and maximum visibility. Knowledge of local SEO strategies is a major plus.
- Promote blog content through various social media channels to drive traffic and engagement. Stay updated on platform best practices.
- Monitor blog analytics and use data to inform content strategy and improve performance. We're big on data-driven decision making.
- Collaborate with other members of the marketing team to create integrated campaigns. Your ideas are crucial to the team's success.
- Stay current on industry trends and best practices in blogging and content marketing. Keep learning!
- Attend local events and network with community members to source story ideas and build relationships.
Essential Qualities:
- Demonstrated experience in blog writing or content creation, with a portfolio showcasing your best work. We want to see what you can do!
- Strong understanding of SEO principles and best practices. Familiarity with tools like Google Analytics and SEMrush.
- Excellent writing, editing, and proofreading skills. We're looking for impeccable grammar and a sharp eye for detail.
- Ability to work independently and manage multiple projects simultaneously. You'll need to be self-directed and organized.
- A passion for Fort Worth and a deep understanding of its culture and community. Local knowledge is a must.
- Familiarity with content management systems (CMS) like WordPress.
- Bonus points for photography or videography skills. Visual content is key!
What's In It For You:
- A competitive salary and benefits package.
- Opportunity to work in a dynamic and growing company.
- Flexible work arrangements (hybrid schedule).
- Generous paid time off and holidays.
- Professional development opportunities. We encourage continuous learning.
- A supportive and collaborative work environment.
- The chance to make a real impact in the Fort Worth community.
Community Involvement at Our Core:
We're more than just a business; we're an integral part of the Fort Worth community. We actively participate in local events, support charitable organizations, and strive to make a positive difference. This role offers a unique opportunity to contribute to our community engagement efforts through your writing.