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- We're seeking a detail-oriented and creative Content Marketing Specialist to elevate our brand presence in the Raleigh, NC market. Our company thrives on providing exceptional services, and your mission will be to articulate our value proposition through compelling content that resonates with our target audience. **Your Core Responsibilities:** * Develop and implement content marketing strategies that align with overall business goals. * Produce engaging blog posts, articles, website copy, social media content, and email marketing campaigns. * Conduct thorough keyword research and stay updated on SEO best practices to optimize content for search engines. * Analyze content performance using various analytics tools and provide actionable insights for improvement. * Collaborate with cross-functional teams to ensure consistent brand messaging across all channels. * Manage the content calendar and ensure timely delivery of all content assets. * Create and maintain style guides to ensure consistency in voice, tone, and style. * Stay abreast of industry trends and competitor activities to identify content opportunities. * Optimize existing content for improved SEO and user experience. * Participate in brainstorming sessions to develop innovative content ideas. **Skills & Qualifications:** * A proven record in content creation, with a portfolio showcasing a wide range of writing styles and formats. * Hands-on expertise in SEO principles and keyword research methodologies. * Familiarity with content management systems (CMS) and marketing automation tools. * Exceptional writing, editing, and proofreading capabilities. * Strong project management skills with the ability to manage multiple projects simultaneously. * Excellent communication and collaboration skills to work effectively with diverse teams. * Ability to analyze data and derive actionable insights to optimize content performance. * Deep understanding of digital marketing channels and best practices. * Familiarity with graphic design principles and visual storytelling. * Self-motivated with the ability to work independently and as part of a team. **Compensation & Perks:** * Competitive base salary, commensurate with experience. * Generous benefits package including medical, dental, and vision insurance. * Paid time off, including vacation, sick leave, and holidays. * 401(k) retirement savings plan with company matching. * Professional development opportunities to enhance your skills and knowledge. * A vibrant and inclusive company culture that values collaboration and innovation. * Flexible work arrangements to promote work-life balance. * Opportunities for advancement within the organization. * Employee assistance program to support your well-being. * Regular team-building activities and social events to foster camaraderie.Raleigh, NCRemoteFull-time / Contractor$50,000 - $70,000 per yearContent Marketing18 days ago