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- Our digital marketing group at a growing Indianapolis tech company seeks a talented web content strategist to shape the voice of our products and services. Forget crafting sterile corporate copy; we need someone who can transform complex tech features into engaging narratives that resonate with real people. Think compelling landing pages, blog posts that spark conversations, and user-friendly website copy that boosts conversions. If you're a word wizard who thrives in a collaborative on-site environment, this contractor opportunity could be your next big stage. **What You'll Contribute** * **Content Audit & Strategy**: Dive deep into our existing website content to identify gaps and opportunities for improvement. Develop a comprehensive content strategy that aligns with our business goals and SEO targets. * **Copywriting Excellence**: Craft clear, concise, and compelling website copy, blog posts, case studies, and other marketing materials. Maintain a consistent brand voice across all platforms. * **SEO Optimization**: Implement SEO best practices to improve organic search rankings. Conduct keyword research, optimize meta descriptions, and build internal linking structures. * **Data Analysis & Reporting**: Track content performance using analytics tools (e.g., Google Analytics, HubSpot). Analyze data to identify trends and make data-driven recommendations for improvement. * **Collaboration & Communication**: Work closely with our marketing, product, and development teams to ensure content aligns with overall strategy and brand guidelines. * **Local Flavor Injection**: Infuse your content with the spirit of Indianapolis! Capture the energy of the Indianapolis 500, the charm of Mass Ave, and the innovative spirit of the city’s tech scene. **Skills That Will Set You Apart** * A proven track record in web content creation, demonstrating a strong understanding of digital marketing principles and SEO best practices. * Superb communication skills with a knack for transforming complicated ideas into easy-to-understand content. * An intellectual curiosity paired with adaptability to quickly changing technology. The candidate should display their passion for experimentation, data analysis, and continuous learning. * Practical experience with SEO tools (SEMrush, Ahrefs, Google Search Console). * Portfolio brimming with impactful and engaging content that reflects your creative abilities. **Benefits & Perks (Beyond the Usual)** * A unique chance to build your content presence at a rapidly growing Indianapolis tech organization. * Direct engagement with a creative team that prioritizes experimentation and innovation. * Professional expansion opportunities with continuous learning and development. * Flexible work arrangements for ideal balance. * Competitive compensation packages. If you’re a passionate web content contractor looking to make a real impact in Indianapolis, let’s connect! Your talent in communication, strategy, and SEO knowledge could provide a critical function to our digital marketing group.Indianapolis, INOn-siteContractor, Freelance$30 - $50 per hourWeb Content30 days ago