2 jobs found
- Our expanding educational resource team seeks a seasoned content strategist to develop engaging and informative materials across multiple platforms. We are looking for a contractor who excels at crafting compelling narratives that resonate with diverse learning styles and technical knowledge levels. As a Content Strategist in St. Paul, MN, you will work closely with subject matter experts and instructional designers to map out learning pathways, define content requirements, and ensure consistency in voice and messaging. The role requires a balance of creative vision and practical execution. **Key Responsibilities** * Conduct comprehensive content audits and gap analyses to identify opportunities for improvement. * Develop and execute content strategies aligned with overall organizational goals and learning objectives. * Collaborate with cross-functional teams to define content requirements, target audiences, and success metrics. * Create content calendars and manage the production pipeline to ensure timely delivery of high-quality materials. * Optimize content for search engines and other discovery platforms to maximize reach and impact. * Maintain a style guide and ensure consistency in voice, tone, and branding across all materials. * Measure and analyze content performance to identify areas for improvement and inform future strategies. **What We are Looking For** * A seasoned professional background in content strategy, instructional design, or a related field. You probably spent a good time creating some technical content, and know the nuances of how content should be consumed based on the topic. * Strong understanding of learning principles and instructional design methodologies. * Hands-on expertise in content management systems (CMS) and other content creation tools. * Exceptional communication, collaboration, and project management skills. * Analytical mind and the ability to use data to inform content decisions. * A genuine passion for learning and education. * Professional development should showcase an ever improving style of understanding. **Why Join Us?** * Flexible work arrangement (remote or hybrid options available) * Collaborative and supportive work environment. * Opportunity to make a meaningful impact on education. * Competitive compensation based on experience and qualifications. * Chance to work with a talented and dedicated team. * Engage with the local St. Paul education ecosystem.St. Paul, MNHybrid/RemoteContractor$60,000 - $80,000 per yearContent Marketing & Technical8 days ago
- We are expanding our web content team and looking for a resourceful and imaginative Web Content Creator to help us produce engaging and SEO-friendly website content. As our Web Content Creator serving the St. Paul area, you'll collaborate with marketing, product, and engineering teams to create compelling narratives that drive user engagement, brand awareness, and conversions. The ideal candidate will be detail-oriented, possess exceptional writing skills, and be adept at translating complex concepts into clear, concise, and persuasive copy. **Content Crafting Tasks** * Develop, write, and edit website content that aligns with our brand voice and SEO strategies. * Craft compelling website copy, including product descriptions, landing pages, and blog posts. * Collaborate with cross-functional teams to understand project requirements and deliver high-quality content. * Conduct keyword research to identify opportunities for SEO improvement. * Optimize content for search engines using best practices for on-page optimization. * Ensure content is consistent in terms of style, tone, and quality. * Monitor and analyze website traffic to identify content performance and make necessary adjustments. * Stay up-to-date with the latest web content trends and SEO strategies. * Maintain a content calendar to ensure timely delivery of projects. * Work closely with the design team to incorporate visual elements into content. **Desired Qualifications** * Demonstrated experience in web content creation and digital marketing. * Excellent writing, editing, and proofreading skills. * Proven ability to create engaging and persuasive content. * Familiarity with SEO best practices and keyword research tools. * Knowledge of web analytics and content management systems (CMS). * Ability to work independently and collaboratively in a fast-paced environment. * A solid comprehension of user experience principles. * Capability to manage multiple projects and deadlines. * Strong attention to detail and organizational skills. **What Makes Us Unique** We're a mid-stage startup fostering a culture of innovation, collaboration, and inclusivity. We offer the following: * **Career growth:** Abundant opportunities for professional development and advancement. * **Balanced Workplace:** Hybrid working arrangement in St. Paul, supporting both collaborative in-office days and flexible remote days. * **Team Building:** Social events and team-building activities, emphasizing collaboration and communication. * **Wellness Resources:** Comprehensive health, dental, and vision insurance plans. * **Financial Wellbeing:** Competitive salary and performance-based bonuses. * **Time Off:** Generous vacation and paid time off (PTO) policy for work/life integration.St. Paul, MNHybridFull-time$60,000 - $75,000 per yearWeb Content28 days ago