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- We're a rapidly expanding player in the e-commerce sector, renowned for our unique and meticulously curated collection of artisanal goods. We're seeking a contractor to infuse our product descriptions with life, emotion, and an irresistible call to purchase. Located in the dynamic Raleigh-Durham area, you'll have the option of working hybrid (a blend of on-site and remote) or completely on-site, immersed in the vibrant energy of our North Carolina headquarters. **Crafting Compelling Product Narratives** Your central responsibility will be breathing creativity into our product listings. This is far beyond simple feature listing; we're talking about imbuing each description with a story – imagining the artisan’s hands, the raw materials' origin, the emotional connection it will forge with the end-user. **Core Duties and Expectations:** 1. Develop imaginative and engaging descriptions for a varied range of handcrafted products. Consider unique characteristics, manufacturing techniques, and the underlying narrative each item conveys. 2. Implement SEO-centric methodologies to increase online visibility. Focus on the inclusion of long-tail search phrases and relevant keywords, ensuring our descriptions get to the top of user searches. 3. Uphold consistent brand voice across all material, aligning style and tonality to our existing marketing strategy. 4. Partner closely with our product and marketing teams to understand product differentiators and go-to-market goals. 5. Ensure adherence to our strict guidelines for product information, imagery and overall presentation on the website. **Capabilities and Talent We Appreciate:** * A portfolio brimming with vibrant product descriptions that showcase the conversion of feature to user benefit. * Familiarity with current SEO standards and writing for product descriptions, with knowledge of incorporating relevant terms naturally. * Excellent communication abilities. Aptitude to gather information from different departments, extract compelling insights and create content that aligns with overall marketing directives. * Extreme attention to the details. Correct spelling, grammar and facts must be correct at all times. Adherence to set parameters must be consistent. * Ability to organize tasks and deliver under pressure. Comfortable dealing with strict turnaround times. Efficient and organized project planning is required. **Why Collaborate with Us?** We take great pride in what we have produced here. As a team member, expect the following: * **Competitive Hourly Rate:** Your knowledge will be handsomely remunerated. * **Autonomy:** While collaboration is key, your insights and innovation are highly valued. * **Professional Growth:** Immerse yourself in an inventive and constantly growing ecosystem. * **Creative freedom:** Make unique narratives that captivate customers, while working with an assortment of unique items. * **Team Solidarity:** You are joining an experienced and dynamic group devoted to pushing creative boundaries. If you possess a strong work ethic, proven experience and an affinity for unique artisanal products, we are anxious to hear from you. Your creative journey commences here.Raleigh, NCHybrid / On-siteContractor$30-$50 per hourProduct Descriptions, Content Marketing7 days ago