Krista Lane

Freelance writer, author, and blogger.

Hire me

Blog posts

Your brand needs to be seen as a subject matter expert in your category. My job is to make perception reality. I’ll do the research to understand your customers and their problems, delivering engaging blog posts that position you as the expert—and your product as their next logical purchase.

Social media

30% of the time your customers are online, they’re liking, retweeting, snapping, and commenting. But reaching customers on social media is nothing like running ads or sending emails. I’ll develop an engaging social media presence with copy that connects with your customers where they already are.

Press releases

If you want to get noticed, you need to do something notable. Whether you’re launching a new product, shaking up the C-suite, or making a major brand pivot, I’ll craft a press release that will make the media pay attention.

Creative Copywriting

If you want whip-smart copy for your next 360 campaign, you’ve come to the right place. I’ll write headlines that sizzle on a tight turnaround. Whether you want an Instagram sensation or you’re kicking it old school with a few print ads, I’ll deliver a campaign that delivers results.

Copywriting

Whether you need a wordsmith to overhaul your website or just a few headlines for your next ad campaign, I got you covered. I’ll work with you to understand the goals of your project and the minds of your customers. Together, we’ll make your next project a success.

Landing pages

You’ve created a great product. You’ve told the world about it. And a qualified lead has just hit your site. What do they see? More importantly, just how hard do they bounce? I’ll write a landing page that makes your future customer stick around and take action.

Web copy

Maybe you need to hit refresh on your whole site. Or maybe there are just a few pages that need a tuneup. Regardless, I’ll work with you to understand your customers, your product, and what makes your brand unique. Then I’ll deliver copy that makes your site professional, compelling, and profitable.

Direct response

You have potential customers who are ready to whip out their wallets. They’re practically begging to hear a convincing reason to go with your product instead of the other guy’s. That’s where I come in. I’ll write a compelling pitch for your product, convincing your next great customer to take action now.

Direct mail

Print is not dead, and not all junk mail is junk. Your ideal customer wants to hear from you. Whether it’s a long-form sales letter or a simple postcard, I’ll deliver a message that doesn’t end up in the trash can as soon as it’s out of the mailbox.

Email

It didn’t take long for the email inbox to turn into a junk mail wasteland. Your customers hate junk—but your product isn’t junk. I’ll write engaging emails that stand out from the pack of unwanted messages, giving you and your customers what you both really want.

Ready to get started? Hire Me