Benjamin Caughman

Content Writer, Email Marketer, Websites and Ghost Writing.

Hire me

Blog posts

Your brand needs to be seen as a subject matter expert in your category. My job is to make perception reality. I’ll do the research to understand your customers and their problems, delivering engaging blog posts that position you as the expert—and your product as their next logical purchase.

Ebooks and white papers

You’d never ask someone to marry you on the first date. Commitment takes time. That’s why free resources are so effective for lead generation and nurture. I’ll do the research to write a compelling resource you can give away for free—so you can convince your customers to take the next step.

Social media

30% of the time your customers are online, they’re liking, retweeting, snapping, and commenting. But reaching customers on social media is nothing like running ads or sending emails. I’ll develop an engaging social media presence with copy that connects with your customers where they already are.

Email

It didn’t take long for the email inbox to turn into a junk mail wasteland. Your customers hate junk—but your product isn’t junk. I’ll write engaging emails that stand out from the pack of unwanted messages, giving you and your customers what you both really want.

Direct response

You have potential customers who are ready to whip out their wallets. They’re practically begging to hear a convincing reason to go with your product instead of the other guy’s. That’s where I come in. I’ll write a compelling pitch for your product, convincing your next great customer to take action now.

Direct mail

Print is not dead, and not all junk mail is junk. Your ideal customer wants to hear from you. Whether it’s a long-form sales letter or a simple postcard, I’ll deliver a message that doesn’t end up in the trash can as soon as it’s out of the mailbox.

Search advertising

We no longer have to guess what customers are looking for, they tell us with every online search. Today, we just need crystal-clear copy that answers their questions with your product. I’ll write targeted ads that put your product at the top of their search results.

Script writing

By 2020, experts predict that video content will make up 79% of global internet traffic. Investing in your video marketing is no longer a good idea—it’s survival. I’ll write scripts that will help you grab attention in a media saturated world.

Display ads

When your customers are cruising down the information superhighway at 98 clicks per hour, do your banner ads give them a reason to take notice? Or do they cruise by without a thought? I’ll write display advertising that make them pump the brakes and give your brand the attention it deserves.

Landing pages

You’ve created a great product. You’ve told the world about it. And a qualified lead has just hit your site. What do they see? More importantly, just how hard do they bounce? I’ll write a landing page that makes your future customer stick around and take action.

Ready to get started? Hire Me